Register today for these free, online events to learn how to build successful customer relationships, how to protect your from cybercrime, and how to develop a content marketing strategy for your small business.
Date Your Leads, Marry Your Customers with Lifecycle Marketing
June 5 at 1PM Eastern / 10AM Pacific
This webinar is all about how small business owners and entrepreneurs can ATTRACT, SELL and WOW. It’s a three phase process which helps you attract more customers, educate them until they buy and wow them so that customers buy again and again and tell others. Ramon Ray, Small Business Evangelist at Infusionsoft and Technology Evangelist at Smallbiztechnology.com will inspire, educate and entertain you in this informative session. Business owners, professionals and managers who want to acquire more customers, increase sales and build long lasting relationships with customers will benefit from attending Date Your Leads, Marry Your Customers. Attendees will leave with a suite of best practices providing them a powerful framework for small business success.
Client Retention Practices for Today’s Competitive Business Landscape
June 12 at 1PM Eastern / 10AM Pacific
Client Relationship Mastery™ is the solution to the problem, “How do I keep my clients for the long term?”
Whether large or small, companies have similar client retention challenges. 80% of your future profits will come from just 20% of your existing customers. Are you doing all you can to make sure your clients stay with you for the long term?
Denise Graziano will present effective, proven techniques, based in art and science, that can help you become the trusted ally, partner, problem solver that your clients would not want to leave for any reason.
You will learn:
- Why some sales professionals constantly repeat the initial sales cycle, having to replace clients in their pipeline instead of adding to it.
- Key steps you can follow to ensure your clients will want to remain with you for the long term.
- Tangible tips you can implement immediately to build strong client relationships and be seen as your client’s “go-to” partner, not another vendor on the bench waiting to get in the game.
- The science behind buyer behavior and why certain sales and business practices are more effective.
Cyber Crime 101: What to Look For
June 19 at 1PM Eastern / 10AM Pacific
Unlike large companies, with in-house technical expertise and sophisticated security infrastructure, small businesses may not be able to survive a cyber-attack, with nearly 60% of businesses closing within six months of a hack. Understanding what these attacks look like, how they behave, the data they are after and how you can defend against them may be the key to keeping your business, employees and customers safe.
Brandi Van Noy Hays, McAfee will provide you with guidance on the steps to take to ensure you are protected from all angles of cybercrime. You will also receive a handy, step-by-step checklist to help you focus on the most vulnerable areas of your digital business.
Content is King
June 26 at 1PM Eastern / 10AM Pacific
This Webinar by Rieva Lesonsky, GrowBizMedia.com will explain:
- Why creating content is critical for small business owners
- How creating content can help your search engine rankings
- Creating content: Should you DIY?
- Generating content Ideas
- Where to find good content
- Content rules: How to write
- Best ways to promote your content